Description/
To help Gmail transition into the Gemini era, we crafted a motion-led visual journey that introduced the updated interface and demonstrated how users would fluidly interact with the new ecosystem. Through layered UI animation, transitions, and spatial design systems, the piece translated complex product functionality into an intuitive and cinematic user experience that felt both intelligent and human-centered.
Duties/
Animation Direction, Animation
Shots/
Type Behaviors developed for the project/
Credits/
Chief Creative Officer: Jonathan Notaro
Creative Director: Jeffrey Welk
Animation Director: Gerald Mark Soto
Design: Jun Yang, Cleo Peng, Hei Kuok, Portia Barrientos
Copywriter: Dave Muhlenfeld, Troy Burrows
Animation: Gerald Mark Soto, Wes Richardson, Paul Suh, Mantas Grauzinis
Editor: Andrew Polich, Ryan Rigley
Producer: Kyle McKeveny, Johnna MacArthur
COO: Devin Brook
Creative Director: Jeffrey Welk
Animation Director: Gerald Mark Soto
Design: Jun Yang, Cleo Peng, Hei Kuok, Portia Barrientos
Copywriter: Dave Muhlenfeld, Troy Burrows
Animation: Gerald Mark Soto, Wes Richardson, Paul Suh, Mantas Grauzinis
Editor: Andrew Polich, Ryan Rigley
Producer: Kyle McKeveny, Johnna MacArthur
COO: Devin Brook
Client: Google
Produced by Brand New School
Produced by Brand New School
